March Media Madness: Climate Crisis Campaign

Learn about the March Media Madness campaign; best practices for reaching the people at your local newspaper or radio station, and strategies from the experts on writing letters to the editor, press releases, and public service announcements. Guest speakers: Hazel Chandler, Dr. Stefan Sommer, Alfred Hogan, & Katherine Sirimarco

Writing to Spark Action! (Workshop)

This writing workshop is part of NAZCCA’s March Media Madness campaign. Bonnie Lane, Cottonwood Volunteer and NAZCCA Board of Directors member has agreed to share her skills in creating effective communication.

Social Media for Social Good – Brainstorming

Katherine Sirimarco, data marketer and PR professional, lead a discussion on how social media can create an open space for organizations, activists, & scientists to reach more people across the world. Let’s make climate change front and center in the lives of everyday Americans and leverage creating a larger awareness of the crisis.

Climate Change is a Global Phenomenon

How we think about and discuss climate change with others is possibly more important than what we do with our actions. Understanding how climate change is an example of a hyperobject and a teleconnection provides people with greater understanding of climate change and makes the issue more understandable. It also gives great insight into why climate deniers fail to perceive climate change and why they focus on the arguments they do.